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Anaka Narayan is the founder of Brass Tacks, based on Chennai (Madras). Anaka is a heartfelt designer with a deep love for textiles, inspired by her mother who was a renowned fashion designer in her early years.
Anaka travels all over India in search of special, almost forgotten crafts still alive in small communities. Her clothing line is recognizable by a modern cut that suits young, working women.
It is mainly the special textile crafts that you will find in the clothing of Brass Tacks, for example: the dabu printing technique with clay, the Ikat weaving technique and hand-spun khadi cotton. Brass Tacks is a small-scale business with its own workshop and craftsmen who work for them from home.
In every garment you will find something very specific: a corner or edge of a different fabric and color. These are the leftovers from previous collections. Brass Tacks makes up all textile residues and works as much as possible on a zero-waste basis.
(l) Founder Via India Sandra Blok and (r) Anaka Narayan