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Via India is a sustainable fashion label. In addition, we also import clothing from small-scale companies in India and from Indian designers who work sustainably. We always pay a personal visit before purchasing. This way we know exactly who we are dealing with and how the garments are made. Meet our partners .
Sandra Blok founded Via India in late 2018. After having worked for many years as a freelance journalist and information management consultant, she decided to change course radically. Personal interest in Indian culture and a preference for honest and sustainable business led to Via India in 2018.
Via India is a unique and above all innovative company with a unique concept. We work together with sustainable clothing labels in India.
We give designers, artisans and local communities that master age-old weaving and printing techniques give respect that they deserve. An economic model based on fair trade and respect for talent and craft.
Part of the collection consists of special fabrics:
We are constantly on the lookout for brands from talented Indian designers. All of them are people who work with heart and soul for the preservation of traditional textile production. Traditional crafts that are at risk of extinction due to cheap, mechanical production in factories where, unfortunately, people still work under miserable conditions.
With Via India's slow fashion, we hope to counterbalance the polluting fast fashion industry.